Visitors, Where do they come from?

70 - 80% of web sessions start at a search engines. Even when the user knows a domain name the may still use Google to search for a site.

Google is the main search engine, especially in the UK, consistently producing the majority of search traffic. Yahoo and MSN are the next biggest search engines, but produce a much smaller proportion of visitors. Search engine optimisation must aim for Google listing, but we must also consider the different requirements of Yahoo and MSN.

There are a wide range of smaller search engines that we must also attain listings in as every listing for your site is another potential entrance.

In the past year the rise of a more interactive web 2.0 has produced more starting points for people’s web sessions. A modern site needs to interact with web on a constant basis to attain links from a range of online sources that are concentrating of fresh information and user voting, rather than content and link popularity that the search engines use.

Producing content that can be syndicated to produce back links to your site will improve your link popularity and search engine relevancy. Extending the network of sites that point to you is essential to gathering a larger proportion of referral traffic an improving search engine positions.

After 12 years of major search engines being around they list a lot of content, this content is ranked on it relevancy to a search term. The problem is as news articles age they get more links and so do the pages that link to them. Through aging and link popularity these news articles becomes increasingly relevant in the eyes of search engines. New News stories while relevant to the user may not be as relevant to the search engine, for this reason Google and the other search engines have added different search filters news search brings articles in date order bringing fresh content as a priority. There are other filters to search images, blogs, groups, products.

Visitors!
Who are they?

Direct visitors

A direct visitor is some one that knows your domain name and enters this directly into the address bar of their browser or that uses a book mark to return to your site.

Direct traffic is generated by your off line advertising and brand recognition of you company and web site address.
• Advertising
• Direct marketing offline
• Public relations
• Email marketing

Referral visitors

Referral visitors arrive from other online sources that are not search sites. As you increase your relationships with other web site your referral visitor numbers will grow.

Referral traffic is generated from other online sources
• Banner advertising
• News articles
• Web links
• Blog posts
• Affiliate programs

Search visitors

Search visitors, are users looking from information via search engines using keyword terms to attain relevant results to their query. There are a range of types of search terms and types of search.

• Major search engines Google, Yahoo, Msn
• Minor search engine BBC, excite, AltaVista,
• News search blog search image search Technorati, digit
• Paid search, pay per click

After the success with the old site bus.uk.com Netpromote have designed and launched a new site for the London Bus Export Company, www.londonbuspromotions.com focusing on the promotional bus side of the business.

Londonbuspromotions provide a tailored service for each client creating functional redesigns of the classic London buses. The buses make and ideal touring and marketing display with instant impact not only providing a great stand for shows but advertising the business as soon as the bus leaves the London bus export depo. Take a look at the new site for examples www.londonbuspromotions.com

Netpromote launch a new online shop for Kitchen-details.co.uk, Manchester’s destination for quality cookware, bakeware & special knives, Kitchen aim to provide quality service at a price everyone can afford.

Kitchen details have 2 established businesses, 1 in Bolton, on Ashburner street market & The Cookshop in the new section of the Manchester Arndale.

They stock quality products such as knives from global , wusthof and henckels. Cast iron cookware Le Creuset and Chasseur as well as many more brand name products William Bounds mills, Peugeot mills, Stellar cookware, Simplehuman bins, Brabantia bins, Wesco bins, Lock&Lock containers, microplane graters, oxo utensils, all at a price guaranteed to compete with anyone on current lines.

If you would like to contact us by phone our manchester shops number is 0161 839 9738.

After nearly a year of trading mobdev.co.uk is going from strength to strength.

MobDev provide mobile phone signal boosters for the office and home. Improving indoor reception of mobile phone and 3g signals. these mobile phone signal repeater receive the signal to an external aerial and relay that signal in doors via a signal repeater. With more and more people relying on a good 3g connecting Mobdevs market is set to grow.

BabyGuds is a retailer of prams and pushchairs, car seats, cots and cotbeds, nursery furniture, highchairs, bedding and accessories. All your baby and nursery products for the most important person in your life!

“Babyguds aim is to provide the finest quality goods at the best prices. We believe in listening to our customers needs and acting on them. We want our customers to be happy with our service and products, so we have a team of dedicated staff who will provide all our customers with fantastic product knowledge, demonstrations and the best customer service you may require to help you make the right decisions when shopping for your baby. ”
Ian Rushmore, BabyGuds.

web site: Babyguds.co.uk
15-17 Stand Lane Radcliffe Bury Manchester M26 1NW North West England UK United Kingdom 0161 725 8003 email info@babyguds.co.uk

New site for Bennett consulatancy
March 6th, 2009

The Bennett Consultancy has been developed by Trevor Bennett to offer purchasers of overseas property advice and guidance through the dangers, risks and potential chaos of purchasing overseas.

Trevor Bennett has a wealth of experience; he developed his expertise over many years of assisting people purchase properties outside the UK.

So, if you are interested in buying property overseas, with The Bennett Consultancy you can relax because we protect you from the dangers that can arise.

If you would like more information please email: ttbennett@bennettconsultancy.co.uk Or call on 0870 787 3017

“At Kiku our aim is to better our past. Having 16 years experience trading as Vintage to Fetish in Afflecks Palace. We decided to make the move to a more intimate setting, hopefully creating a more relaxed atmosphere for browsing, trying on outfits and the fitting of corsets. We believe Kiku has fulfilled this vision

Our aim is to provide our customers with well made garments in classic styles that are timeless. Our bespoke service allows us to create corsets and other garments that fit you whatever your shape and size, putting the curves in the right place.

Please visit the shop for our free consultation service and talk to us about your requirements. We have a wide variety of styles, plus trimmings and fabrics to choose from.

We have a passion for silks as do our customers, so drop in to see our extensive range of fabrics that we are sure you will fall in love with too. Fabric is one of our joys at kiku and is a large part of what makes our boutique different.

At Kiku, we strive to cater for people of all sizes, in both bespoke and off the peg garments we carry. We have corsetry to suite all shapes and sizes. Why settle for something you fit in, get clothes that fit you!”
Lynn McKay, kikuboutique.co.uk

Technorati Profile

Joomla SEO is not just about installing search engine friendly page plugins when you launch your Joomla site. We’ve put together a guide to a few of the things we look at when optimising a Joomla website.